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The Sales Managers Index: Latin America

Released: December 20, 2016


Green Shoots of Recovery for Latin America

  • Business confidence continues to grow at a modest rate
  • Sales Growth Index registers highest level in 10 months despite stagnant market growth
  • Employment levels continue to deteriorate but at a softer rate

The recovery of the Latin America economy from its year long recession took another step forward in December with only a small fall in market growth despite steadily improving sales. The December Market Growth Index registered 48.4, up 1.2 on the same month last year. Despite this setback, sales managers have now reported four consecutive months of growing business optimism with a modest index level of 51.3. Businesses are starting to report the benefit of improved conditions as sales grew in December for the second successive month since February. Overall, the latest survey data suggests that the improving economic situation in Brazil and Mexico is helping to raise the outlook for the Latin American region as a whole despite ongoing concerns for Venezuela and Argentina.



Market Growth Index



Business Confidence Index




Sales Managers' Indexes Trends

  Direction Speed
SMI Falling Very slowly
Business Confidence Growing Slowly
Market Growth Falling Slowly
Sales Output Growing Very slowly
Prices Charged Growing Slowly
Staffing Levels Falling Solidly




Staffing Levels Index





About Latin American SMI Data



The Sales Managers Index provide the earliest monthly data on the speed and direction of Latin America economic activity.

Key advantages of the Latin America SMI:
  • The SMI provides the first indication each month of the speed and direction of economic growth in Latin America.
  • The SMI provides the most complete indication of growth, covering all private sector activity.
  • The SMI is based on a key occupational group - uniquely able to sense changes in business activity levels.
  • The SMI is composite index of business confidence, market growth, sales, prices charged and staffing levels.
  • The SMI is a diffusion index, any index value above 50 indicates growth and below 50 indicates contraction.

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